about me

I am a leader who is not afraid to roll up my sleeves when the work calls for it, while empowering my team to work autonomously and effectively.


For nearly two decades, I’ve helped organizations translate complex ideas into clear, compelling visual systems. My work spans brand identity, digital experiences, campaigns, and design systems that scale across products and platforms. I enjoy collaborating across disciplines—working closely with writers, developers, marketers, and product teams to translate strategy into thoughtful design systems and experiences.

Just as important as the work itself is the team behind it. I care deeply about mentoring designers, fostering creative collaboration, and building environments where people can do their best work.

Outside of work, I enjoy easygoing weekends with my family, tending to houseplants, watching British mysteries, and continuing my lifelong search for the perfect dessert.

The best brands are built at the intersection of strategy, storytelling, and design.